But for best laptops under $ there is only one possible interpretation behind the question the user is looking for the bestlaptops under $ in . This is why us SEOs need to pick our battles well when trying to decide which searches keywords to target. With all this information about search intent the best way to understand and dig deeper into this topic is to learn about its different types Types of search intent Informational intent informative The informative intent is from those who have a specific question they want to learn from . For example there are people who search for Virtual Office in Manila.
In return a Landing Page will give them information about what it is and how it can help them with their specific query. Content aimed at informational intent would usually mobile number list consist of facts significant benefits history overviews summaries etc. Navigation intent navigation Navigational content is the type of search intent where people use the search engine to get to a specific website . A navigation term would be great if you want customers to find your business instantly. If a broad match keyword is of the navigation intent type chances are your competitors are also striving to rank for it so you need to generate content that can boost your rankings and increase your organic traffic.
Transactional intent transaction Transactional search intent is for people looking for a site that can give them the best value for their money. As the name suggests this intent type is focused on the goal of the search ending in a transaction that benefits both the business and the buyer. Commercial research advertisement Similar to transaction intent but with people looking at more options instead of focusing on one. They may not be ready to buy right away but they are researching the best products or services to buy in the future. So keywords would be about finding the best plugin an alternative to a current tool or just a simple product comparison.